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Running a small business means you may not have the budget to outsource certain tasks. For instance, if you want to establish an online presence, hiring a web designer could be pricey. However, it can be challenging to make a small business website on your own. Luckily, this process is not as complicated as it may seem.

Once you have a clear direction for your website’s goals, you can start digging into the process of designing and building it. Here are nine key steps to help you launch your business’ online presence: Ideally, you should opt for a user-friendly solution that will help you create a website without any coding knowledge (Online Business Loceducate).

We will focus on , which gives you access to the best features and more control over your website. You’ll need to arrange hosting separately (more on that later). If you like all-in-one solutions, you might want to consider a reputable website builder such as Squarespace or Wix. These platforms offer complete website designs out of the box, which you can customize with a drag-and-drop tool.

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The costs associated with hosted website builders depend on the plan you choose. For instance, if you opt for the Squarespace Business package, it will cost you $18 per month. On the other hand, Word, Press is an open-source project, meaning it’s free to use. However, you will be responsible for finding a web hosting provider, which is an additional expense.

If you opt for this hosting provider, you can install the Word, Press software quickly and easily. Go to your Bluehost dashboard and click on My Sites from the left-hand menu. Then, select Add Site > Create New Site from this page: You’ll now see the option to install Word, Press or start working with Bluehost’s website builder.

Plugins (in Word, Press) and extensions (in Squarespace and other page builders) can add new features to your website. Without these tools, you may struggle to get the most out of your small business site. You can browse Squarespace extensions from its extensive library. With Word, Press, you’ll have access to almost 60,000 plugins.

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However, doing so could slow down your site and affect its performance. Therefore, we recommend focusing on plugins/extensions that address the following areas: Having a fast-loading website is an important goal for most website owners. As such, you may want to consider optimizing your site’s performance with caching and database optimization.

For best-in-class image optimization, check out Optimole.. We recommend opting for a plugin that can protect your site against spam, hackers, and other malicious actors. For example, Sucuri Security is an excellent all-in-one solution that has a free and premium version. Database and file backups are essential in case something goes wrong with your website.

SEO can make your small business website more visible and help you attract new customers. We recommend using the Yoast SEO plugin to help with optimizing your content. If your small business has an online store, you’ll need an e-commerce plugin to handle your sales. Woo, Commerce is one of the best choices for a Word, Press website.

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When choosing plugins or extensions, we recommend opting for tools with high ratings and regular updates. You can also read other users’ feedback to see if the plugin will be suitable for your needs: You can refer to our guide on installing Word, Press plugins. Alternatively, you can check out the reference material for installing extensions on Squarespace.

Before you do that, it’s wise to have a rough structure in mind. Most business websites will need the following: This will be the first thing many visitors see when they come to your site. It should give a short overview of your services. Furthermore, it should include clear navigation to other sections.

In this section, you’ll include your story or share information about your team. Ideally, you’ll want to include a contact form and encourage customers to get in touch if they have questions. This is a must for many businesses nowadays and an excellent content marketing tool. Word, Press and popular website builders all enable you to easily create pages and add blog posts.

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Once you have content available online, you still have to make sure people can find it. SEO is one strategy that can help with that. SEO is the practice of refining your content so that it is more likely to rank high on Search Engine Results Pages (SERPs). There are a few key practices that you should keep in mind, such as: Using appropriate keywords in your posts and pagesOptimizing your website for speed, Picking a responsive design so that your content works on all devices, Including internal and external links throughout your site, Using post names in their permalinks If you chose Word, Press as your website platform, you can install an SEO plugin such as Yoast SEO, which scans your content and suggests tips for improvement: Some website builders offer similar tools.

Luckily, with beginner-friendly platforms such as Word, Press, Squarespace, or Wix, you can build a website in no time and save some money in the process. To recap, here’s how to make a small business website in nine steps: Choose your website building platform. Pick your domain name. Find your hosting provider.

If you want to start a successful online business, first, you need a strategy. And steps two, three and four of this article will show you how to create your online business strategy. When learning how to build an online business from scratch, it helps to know about some tried-and-tested online business models.

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Think about it. If you’ve been camping your entire life, you’ll understand the problems, desires, and language of other campers. As a result, it’d be much easier to sell camping products online. Plus, your marketing will be more successful because you’ll have a better understanding of how to communicate with other campers.

So, when choosing a target audience, ask yourself: What are my hobbies and interests? Is there anything that I know a lot about? What do I spend most of my time thinking, talking, and reading about? When learning how to start an online business, it’s important to note one key thing: all businesses solve a problem (Starting An Online Business Checklist).

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Hollywood movies fulfill people’s boredom, curiosity, interest, and the need to escape and relax. Clothing brands help people express themselves and feel attractive. Here’s the golden rule: The bigger the problem you can solve – and the better you solve it – the more money people are willing to pay.

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They solve a big problem, which is why almost everyone is willing to spend a lot of money on it. On the other hand, not many people will pay you to stop their table from wobbling (Online Business Manager). It’s not a big problem, and they don’t need help solving it. Bottom line: If you want to identify how to start an online business, you need to find a good problem to solve.

: Create a clothing line that’s flamboyant and budget-friendly. : Marketing managers at multinational software companies. : Businesses need to drive traffic to their websites. : Write articles that rank on the first page of Google to drive traffic. : Working Moms with young children. : Many moms want to work out regularly, but they don’t have much time.

How can you find a problem to solve? Join Facebook groups and online forums and ask people what they need help with. Use Google Keyword Planner to find out what people are searching for. Find successful online businesses and identify the problem they solve, then look for ways to do it better.

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So make sure to read up on online business legal requirements when starting a new internet business. Just some of the legal aspects you’ll need to consider include: Register as an LLC or sole proprietor for online business? You can research and decide on your own, but it pays to get input from a tax specialist.

This varies depending on where you live, so contact your local state department to find out more. Most online business owners are required to pay income tax. Additionally, you might have sales tax obligations if you sell products to consumers in certain countries. So before starting your business, consider speaking to an attorney to learn about the applicable taxes and the list of online business documents you’ll need to file them.

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    Ready to start taking payments online? Get in touch with our experts on 08082 397003 to get the ball rolling.

    Knowing where to register your business and all the requirements for starting an online business will help you avoid pitfalls along the way – Business Coaching Online. Where should I register my business online? Do you plan to start an online business? Knowing where to register your business and all the requirements for starting an online business will help you avoid pitfalls along the way.

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    Online businesses require low start-up capital, making them ideal for new business owners with a limited budget – Business Coach Online. Here are the steps involved in starting an online business If you plan to start a business, you have to choose the structure of the business such as sole proprietorship, limited liability company or corporation.

    A corporation enables you to finance the growth of the business with external funds from investors. An LLC is formed by filing necessary documentation with the state where you want to operate in. Typically, small businesses need to file paperwork in the state where the business will be located. With this, you don’t have to repeat the registration process in your home state, and this will help save cost.

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    You also need to pay a filing fee which depends on the state where you are filing. Once your business entity has been formed, the state will issue a certificate which confirms the existence of your business entity. File an application with the IRS for a federal tax ID number.

    You also have to open a business bank account, as well as an online payment service such as Pay, Pal. You may need to collect and pay sales tax to the state where you are operating if you will be selling items online. Be sure to understand your tax duties to your host state.

    Starting an online business is a great way to become an entrepreneur! Read our helpful how-to guide for tips on choosing the right type of business, building your website, marketing your brand, and more!

    If you are currently selling on Ebay, Etsy or Amazon and you want to learn , you are probably overwhelmed by the vast number of options at your disposal. pay for an all in one shopping cart solution? Which cart is the best? run my store on Word, Press with an ecommerce plugin? Which plugin is the best? use a free open source cart and host my own website? Which free solution is the best? There are literally to choose from in terms of website builders, shopping carts, services etc… And it’s a big decision because it carries for your business.

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    This article will give you an overview of the out there and provide you with recommendations depending on your specific needs and skill set. If you are interested in starting an ecommerce business, I put together a that will help you from complete scratch. Be sure to grab it before you leave! Click Here To Download First off, I want to that you need to spend thousands of dollars to put up a good looking ecommerce website.

    In fact, if you are comfortable with a computer, you can launch a fully featured shopping cart for . Incidentally, this is the exact route my wife and I took to start our ecommerce store. Because I was on a major budget early on, I ran my online store on a and spent only $5/month for the first 2 years.

    Today, this store generates over and I’m still on the exact same free platform that I started with. Anyway, my point is that none of the solutions that I will be recommending to you today will cost very much money. And there are running on these platforms today. Do I have your attention yet? – With this option, the source code for your shopping cart is provided to you at no cost but you must host it yourself on a computer server that you manage.

    Open source software is software that is maintained by a small group or community and the beauty is that Linux is probably the most famous example and there are many open source shopping carts available that The main advantage with an open source shopping cart is that . You can take your store wherever you want and you pay absolutely nothing.

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    You’re almost there! Now is the time to decide how your business will accept payments and how you as business owner will receive payouts. There are several online payment options available to you. The most popular ones include accepting credit cards, Pay, Pal, Apple Pay, and Google Pay. If you’re planning to use Shopify to start an ecommerce business, you can activate the provider’s integrated payment solution called Shopify Payments.

    At this point, your business is still in the realm of theory. So try not to invest too much money, time, or energy into building a perfect website. Instead, test your business idea and make sure it works before you invest. Eric Ries, the author of The Lean Startup, said, “We must learn what customers really want, not what they say they want or what we think they should want.” When you’re ready to start promoting your online business, you need to choose a marketing method.

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    However, when it comes to learning how to start an online business, some are better than others. Here are four online marketing methods that you can use to land sales relatively quickly: : Use social media to create and share content, engage with your target audience, and drive traffic to your website to land sales.

    This is the suffix at the end of your domain name, such as . com, . net or . biz. However, nontraditional TLD names have grown in recent years. These TLDs can be based on location, such as . nyc, or type of business, like . marketing, . agency or .

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    While these can be descriptive, . com is still the main go-to. Read our article on choosing a nontraditional TLD for more information – Online Gaming Business. Once you’ve selected your domain name, you’ll need to confirm its availability and purchase it through a domain registrar. These are some popular domain registrars:As you select your new domain name, check copyrights to make sure you’re not infringing on anyone else’s protected name.

    This service costs around $70 per domain. Your domain name is how users will find your website, so choose one related to your business or services. Every website needs a host – a server where all its data is stored for the public to access at all times. Hosting your own website is probably too large an expense for your small business, so you’ll need to select an external host.

    A shared web host, the less-expensive option, means you’ll share a server with other sites. Dedicated hosting costs significantly more, but it means that you get your own private server and won’t have to compete with other sites that could drag down your speed. Some web builder platforms, such as Squarespace and Wix, include web hosting in their monthly packages.

    A few well-written pages are more effective than dozens of poorly written ones. CTA buttons tend to perform best when they match the information on the page. For example, a “buy now” button makes sense on a product page, but a “contact us to learn more” button might be more appropriate on the “about us” page.

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    Strategically place CTAs to encourage users to engage in specific behaviors. While this step won’t apply to all business websites, companies that want to offer the option for customers to pay online will need to integrate electronic payment systems with their websites. The easiest way to do this is through e-commerce software or by employing one of the best credit card processing solutions.

    This will take some time, but the effort you put in now will save you future complaints from visitors who can’t access certain features. Also, make sure that your website displays properly on mobile devices such as smartphones and tablets. This step should not be overlooked, as Google and other search engines have migrated to mobile-first indexing, which prioritizes the performance of the mobile version of your website when it comes to search engine rankings.

    “If you … implement this [after] the site goes live, you’ll miss out on valuable data and have no way of seeing which elements of your site are successful or unsuccessful right from the start.” Social media such as Facebook, Twitter, Linked, In, or Pinterest is the best way to increase your audience reach and alert customers to what’s going on with your company.

    Internal links are the links on your website pages that lead to other pages on your site, while external links are your links to other popular, high-authority websites. Place these links strategically throughout your website. Make sure that the links make sense, fit the context and provide value to the reader; otherwise, linking may count against you.

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    No matter what kind of project you have in mind, creating a website for your business is the best thing you can do to get on the radar of your target audience worldwide. Establish your brand’s online presence, connect with customers, make money on content, and promote your business across the web! Why Not Give Your Business a Boost Right Now? It’s easy with a NING social website How can you help your business grow? The best thing you can do is get it in front of as many eyes as possible.

    As an entrepreneur, you surely know better ways of spending money to sustain your business. However, there is always an alternative solution – build a website on your own! It doesn’t take a tech genius to create a good-looking site with plenty of advanced features to help you tackle all the aforementioned objectives.

    The one like NING. Why NING is the best website builder for small businesses? The reasons are many. First and foremost, it allows you to cut down the costs! With no need to hire web design specialists, a serious burden falls off your budget. What is more, with a NING website, you don’t actually need any staff to manage it.

    Secondly, NING offers you all the tools required to design a website which will reflect the identity of your brand, match the niche you’re working in, and help you make a flawless impression on your customers. Thanks to a wide variety of design templates and customization tools, you can create a beautiful business website in a matter of hours! Thirdly, no other business website builder out there provides as many amazing features as NING: Start a blog; Set up a forum; Share content of any form including photos, videos, and music; Schedule events; Integrate with popular social media, and more! .

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    Creating a simple, well-designed website can help you tell your customers about your offering, but where should you start? We’ll kick-off with our guide to creating a great website, and then highlight some of the best options on the market to get you started. Whether your site will act as a full-blown sales portal or a simple information station, your user needs to know where they stand from the word go.

    To achieve this great user experience from the get-go, state on your homepage in simple terms what it is that your business does. Another very important feature of your website is your URL – it’s what you’ll share with current and prospective customers, so it needs to be relevant, descriptive and easy to use.

    When building the pages within your site, always keep the user experience in the front of your mind. Studies show you’ve got about eight seconds to grab a user’s attention before they give up and move on, so it’s critical you design your site so it’s easy to navigate and super user-friendly.

    This one’s a menu-based builder, designed to make creating a website as speedy and painless as possible. If you’re after something simple and straightforward to showcase your business, this could be the host for you. The customisation options on offer are fewer than the previous three, and there are less appealing themes to choose from, but this is reflected in the price.

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    will be able to change the terms and conditions. will be able to kick you off or raise prices on you. Over the years, I’ve played around with many open source shopping carts including Woo, Commerce, Open Cart, Prestashop and Magento but . Not only is it easy to use, stable and built on top of the #1 blogging platform in the world, but it has also has a great developer community as well.

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    The best part about Woo, Commerce is that it runs on top of the world’s most popular content management system, Word, Press. and you want to add ecommerce functionality to it, then going with Woo, Commerce is a no brainer. In this day and age, content marketing with a blog is par for the course.

    The only downside to running a shopping cart on top of Word, Press is that Word, Press was out of the box. As a result, Woo, Commerce and other ecommerce plugins will unless they are optimized. But on the flip side, there are out there that will speed up and add extra functionality to your online store.

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    And if a 9 and an 11 year old can launch an online business, then so can you:)My kids used their own money to start this business and from start to finish. Click here to check it out! If you want to read the the entire backstory about my kid’s store and their marketing plan, check out my post on How To Start A T-Shirt Business For Under $3Right now, Woo, Commerce is one of the and get running right away.

    Open, Cart is my that is fast, easy to use and has a very modern looking feel to it. What I like about Open, Cart is the backend administration interface which is . In addition, there are many companies and independent developers that are very active in developing website templates, themes and plugins.

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    Also, because , there is far less developer support and free plugin availability. But overall, the out of the box features should be more than and the cart is lightning fast. Watch Kingdom Business Online Free. Here’s a quick video that will . The main downside of using an open source platform is that you are the boss and being in control of your own platform is a .

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    As a result, it makes sense for certain entrepreneurs to go with a fully hosted shopping cart for – Online Business Coaching. Some of you don’t want to go through the trouble of setting everything up and want everything to just . Some of you would rather rather than tinker with your website.

    In fact, there are of going with a fully hosted ecommerce platform that may not be too obvious right off the bat (Cocofax Review Increase Your Business Credibility Online). Below are some advantages that immediately come to mind. During the early stages of my online store, I got hacked a few times and it took me awhile to put safeguards into place.

    When you host your own site, sometimes you can make an edit and screw things up. Sometimes your server goes down and you have to find out what happened. Early on with my store, my site used to crash from time to time and it was very stressful I remember losing all of my data once and it wasn’t pretty.

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